DefenseArmy-wide deploymentUX ResearchLeadership tools

MySquad — Squad Analytics & Counseling Tool

Army-wide leadership enablement at scale

Timeline
8 months
Focus
Alignment → execution

Executive Summary

MySquad was a squad-level analytics and administrative tool deployed across the entire U.S. Army, with a potential user base spanning all enlisted ranks (E-1 through E-7). The product enabled surface-level readiness visibility, task accountability, and a novel QR-based transactional signing system for counseling sessions. The tool supported leadership accountability and readiness tracking and was showcased at AUSA 2021 under SMA Grinston's high-priority initiatives.

Problem Statement

Junior NCOs needed to quickly access squad-level analytics and perform administrative tasks, but existing processes relied heavily on paper forms, disconnected systems, and manual tracking. This resulted in delayed or inconsistent counseling documentation, poor visibility into squad readiness, and administrative burden that competed with leadership time. The most critical challenge was digitizing counseling interactions without enabling asynchronous 'checkbox' behavior by bad actors or lazy soldiers—we needed to ensure meaningful interactions continued to happen in-person.

Users & Scope

Primary Users

  • Junior NCOs (Counselors)
  • Enlisted Soldiers (Counselees)
Scale
Army-wide deployment — potentially every enlisted Soldier (E-1 to E-7)
Environment
Mobile-first, high accountability, leadership-sensitive workflows

Key Constraints

Counseling Integrity — The Critical Constraint

Army counseling is intended to be in-person, conversational, and meaningful. Digitizing this process risked enabling asynchronous 'checkbox' behavior, remote sign-offs, and loss of leadership accountability. We had to ensure a way of translating a paper-copy interaction (Counselor and Counselee) to electronic while ensuring these meaningful interactions continually occurred in-person. We explicitly designed against bad-faith usage by lazy soldiers or bad actors.

Design Strategy

The core strategy was to translate a paper-based interaction into a digital artifact without digitizing the interaction itself. Counseling must still happen face-to-face; digital tooling should only confirm completion; the system should discourage lazy or bad-faith usage. Conducted regular user interviews and usability sessions with junior NCOs across diverse units (18th ABN, 160th SOAR, 75th Ranger BN) using 1-on-1, focus group, and group interview formats.

Transactional Counseling Workflow

I designed a transactional, in-person signing flow that enforced physical presence while enabling digital records. This solution prevented async completion and ensured both parties were physically present.

How it worked

  1. 1Counselor completes the counseling in person
  2. 2MySquad generates a unique QR code for that specific counseling session
  3. 3Counselee scans the QR code on their own device
  4. 4Counselee opens MySquad and signs the counseling with their finger
  5. 5Counselor signs to finalize the counseling

This ensured:

  • Both parties were physically present
  • No async completion possible
  • No post-hoc signatures
  • Prevented bad-faith usage

Additional Capabilities

  • Surface-level readiness statuses with quick access
  • Task creation, completion tracking, and accountability management
  • Frontend overhaul with detailed wireframes and high-fidelity prototypes (Figma, Dovetail)
  • Transitioned to maintenance mode after successful AUSA 2021 debut

Outcome & Impact

  • Deployed across entire U.S. Army (E-1 through E-7)
  • Modernized squad-level readiness tracking and task accountability
  • Novel QR-based counseling flow ensured face-to-face integrity
  • Showcased at AUSA 2021 under SMA Grinston's priority initiatives

Reflection

This project demonstrated how UX can enforce values, not just usability. The solution succeeded because it respected institutional intent while still modernizing delivery. Working closely with developers and stakeholders, we delivered a seamless frontend overhaul that proved its reliability and user acceptance. The application's success at AUSA 2021 under SMA Grinston's priority initiatives validated our user-centric approach.